Facebook Statuses Now Include Brand Tagging

17 Aug

In a recent move that’s set to help brands on Facebook grow even more, the social networking giant has allowed brands to be tagged in user’s statuses.

What does this mean?

Well, that basically anyone can talk about you, and when they mention your brand’s name, they’re given the option to tag your brand in their status, which links to your Facebook page. Simples!

The benefit of this is using it in competitions, as we’ve seen MUA Cosmetics doing very nicely:

MUA on Facebook

MUA on Facebook

The brand reported that this resulted in 7000 new likes, which is very well executed indeed. The great thing about this is that it’s really easy to track who’s mentioning your name, as the tag shows up on your business page’s wall.



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